Bayer 04 Leverkusen opens the first football academy in Brazil!

Bayer 04 Leverkusen opens the first football academy in Brazil!

In an exciting turn for international football, Bayer 04 Leverkusen today opened its first football academy in Brazil. The new academy, located in vibrant São Paulo, a city with 11.5 million inhabitants, is led by club legend and former professional Paulo Sergio. Other Bayer 04 legends such as Zé Roberto and Zé Elias as well as current player Arthur also took part in the opening ceremony. The academy is aimed primarily at children and young people between the ages of 5 and 15 and aims to build a cultural bridge between Brazil and Germany, as Paulo Sergio emphasizes, who emphasizes the importance of such projects for exchange between the countries. KSTA reports on the grand opening and the vision behind this initiative.

The academy is designed in Bayer 04's distinctive black and red colors and is decorated with life-size figures of former players, which are a reminder not only of the tradition but also of the club's future. Luiz Felipe, Paulo Sergio's son and technical coordinator, highlights that 10% of the places are reserved for children from disadvantaged families. This underlines the social nature of the project, which aims to provide the children with quality training as well as the necessary equipment such as football boots and jerseys. Iacone, the CFO of Bayer Consumer Health LatAm, underlines the social background of the project, which aims to strengthen the community and provide opportunities. Bayer04 reports on the joy of implementing the project that has been planned for two years.

A strong team on site

The attractive combination of sport and health is also supported by Priscila Mendes, President of Clube Bayer, and Zé Roberto. Mendes, who led the preparations on site, is pleased with the positive response from the children who have already taken part and emphasizes that the goal is to integrate even more people from the community. Zé Roberto, who acts as a role model for the young talents, speaks of the importance of such social projects and strongly offers his support.

The relationship between Brazil and Germany is intended to be further deepened through the academy. The basic idea is to create an environment that promotes children's human and sporting development. Even in the initial phase, there were weekly training sessions for the children of Bayer employees, with the aim of expanding the number of training sessions over several days of the week. All trainers visited Leverkusen and exchanged ideas with trainers, which intensified the connection between the two countries. DFB Academy offers additional information on developments in football, which is also part of this global network.